Make vs Zapier：用户为何转用 Make

Sep 26, 2024 | 5 minutes
2024 年 9 月 26 日 | 5 分钟

Have you wanted to automate a workflow in Zapier, but found the platform too inflexible to achieve your end goal?

您是否曾经想在 Zapier 中实现工作流程自动化，却发现该平台不够灵活，无法实现您的最终目标？

You wouldn’t be alone.

您并非孤例。

Zapier is often the tool of choice for people who want to use automation to level up the way they work — be it running a business, marketing their products, prospecting for sales, or something else. It’s great if you’re new to automation, but it can quickly lead to frustration as you find yourself limited to building automations in predefined ways.

对于那些希望使用自动化来提升工作效率的人来说，Zapier 通常是首选工具——无论是经营业务、营销产品、寻找销售线索还是其他事情。如果您是自动化新手，它非常棒，但当您发现自己只能以预定义的方式构建自动化时，它很快就会导致沮丧。

Basically, things come down to:

基本上，事情归结为：

• Should you have to force-fit the way you work to match your automation tool’s confines?
• 你是否应该为了适应自动化工具的限制而被迫改变你的工作方式？
• Or, do you want your tool to seamlessly mold itself around the way you work?
• 还是你希望你的工具能够无缝地围绕你的工作方式进行调整？

What we see happening at Make is that once users want to move beyond beginner-level automations, they look to us for solutions. Customers often talk about reaching a tipping point in their automation journey, which led to them checking out Make, loving its additional capabilities and intuitive interface, and then jumping ship.

我们在 Make 看到的情况是，一旦用户想要超越初级自动化水平，他们就会向我们寻求解决方案。客户经常谈论他们在自动化旅程中达到了一个临界点，这促使他们了解 Make，喜欢其额外的功能和直观的界面，然后就放弃了原来的工具。

Make and Zapier: What are the differences?

Make 和 Zapier：有什么区别？

If you’re reading this, you might be in the process of switching from Zapier to Make, or at least looking for alternatives to Zapier.

如果您正在阅读本文，您可能正在考虑从 Zapier 切换到 Make，或者至少在寻找 Zapier 的替代方案。

We’ll address some of your most pressing questions, including:

我们将解决您最紧迫的一些问题，包括：

1. What are the differences between Make and Zapier that lead to Zapier users switching to Make?
2. Make 和 Zapier 之间的哪些差异导致 Zapier 用户切换到 Make？
3. If you’re ready to do the same, how can you transition to Make?
4. 如果您已准备好采取同样的行动，如何过渡到 Make？

Let’s dig into the details.

让我们深入了解细节。

A unique visual automation builder puts you in control of the flow

独特的可视化自动化构建器让您掌控流程

Make takes a visual approach to workflow automation. Your automations (called “scenarios”) contain colorful app modules and animations that illustrate the actions you’re automating and where your data is flowing to at any point.

Make 采用可视化方法来实现工作流程自动化。您的自动化流程（称为”场景”）包含色彩鲜艳的应用程序模块和动画，这些模块和动画说明了您正在自动化的操作以及您的数据在任何时候的流向。

You may have already seen some of these multicolored scenarios online:

您可能已经在网上看到过其中一些彩色场景：

Image credits: Damian Koh and Evgenii Tilipman on LinkedIn
图片来源：领英上的 Damian Koh 和 Evgenii Tilipman

You can drag and drop your scenario’s modules anywhere in the builder and organize them in clusters to distinguish between the tasks they automate. This is especially useful as your scenarios grow in size and complexity, and you need to easily communicate what they do.

您可以将场景的模块拖放到构建器中的任何位置，并将其组织成集群，以区分它们自动执行的任务。当您的场景在大小和复杂性上不断增长，并且您需要轻松地交流它们的功能时，这尤其有用。

In contrast, Zapier’s automations editor is more linear, rigid, and table-like. You can move your Zaps’ branches around, but less flexibly. As a result, visualizing your automation’s data paths — and getting buy-in from business stakeholders — can be more challenging.

相比之下，Zapier 的自动化编辑器更线性、更死板，并且更像表格。您可以移动 Zaps 的分支，但灵活性较差。因此，可视化自动化的数据路径以及获得业务利益相关者的支持可能更具挑战性。

Go beyond simple task automation to unlock smarter ways of working

超越简单的任务自动化，解锁更智能的工作方式

Zapier’s strength is in point-to-point integration, which can be best summarized as “if this, then that.”

Zapier 的优势在于点对点集成，可以最好地概括为”如果这样，就那样”。

For example: You have two apps. If an app receives data, you want to move that data to another app, and then get that app to do something with it. Zapier can do this.

例如：您有两个应用程序。如果一个应用程序收到数据，您希望将该数据移动到另一个应用程序，然后让该应用程序使用它做一些事情。Zapier 可以做到这一点。

Well, Make can do this too — and its strength lies in going much further. Make’s scenario editor can take your data, transform it, and send it through multiple apps, executing a series of actions based on the conditions your data meets (or doesn’t).

Make 也可以做到这一点——而且它的优势在于可以更进一步。Make 的场景编辑器可以获取您的数据，对其进行转换，并通过多个应用程序发送，根据您的数据满足（或不满足）的条件执行一系列操作。

Yet, even as your scenarios branch out, their visual, step-by-step nature breaks down the potential complexity. You’re still in command.

但即便您的方案不断扩展，其可视化、循序渐进的特性也降低了潜在的复杂性。您仍然掌控一切。

Given Make’s superior automation capabilities (which you’ll read about next), Makers routinely use it for more than just handling simple “if this, then that” efforts. They’ve built entire systems for doing things faster, more productively, and even in groundbreaking ways.

我们在 Make 看到的情况是，一旦用户想要超越初级自动化水平，他们就会向我们寻求解决方案。客户经常谈论他们在自动化旅程中达到了一个临界点，这促使他们了解 Make，喜欢其额外的功能和直观的界面，然后就放弃了原来的工具。

Superior automation capabilities

出色的自动化能力

While Zapier lets you integrate thousands of apps (7,000+) and is possibly the most-connected automation platform out there, we’ve learned of businesses leaving Zapier after encountering development limitations. How is that possible, and how does Make differ?

虽然 Zapier 允许您集成数千个应用程序（7,000 多个），并且可能是目前连接性最强的自动化平台，但我们了解到，有些企业在遇到开发限制后离开了 Zapier。这怎么可能，Make 又有何不同？

We have answers.

我们有答案。

Automate more actions in virtually any app

在几乎任何应用程序中自动执行更多操作

Simply looking at the number of apps doesn’t paint an accurate picture of the range of actions you can automate.

仅仅看应用程序的数量并不能准确地反映您可以自动执行的操作范围。

Make supports 2,400+ apps and generally more API endpoints per app than Zapier. In other words, Make lets you automate more types of app actions.

Make 支持 2,400 多个应用程序，并且通常每个应用程序的 API 端点比 Zapier 更多。换句话说，Make 允许您自动执行更多类型的应用程序操作。

For instance, Zapier supports only 25 actions in Xero while Make supports 84 (including searches). These additional supported actions include:

例如，Zapier 在 Xero 中仅支持 25 个操作，而 Make 支持 84 个（包括搜索）。这些额外支持的操作包括：

• Downloading an invoice
• 正在下载发票
• Deleting a purchase order
• 删除采购订单
• Getting information on a payment
• 获取付款信息

Executing unsupported actions in Zapier might involve making API requests — a beta feature available in a much smaller pool of apps.

在 Zapier 中执行不受支持的操作可能涉及发出 API 请求——这是一个测试版功能，仅在极少数应用中可用。

On top of this, Make’s HTTP module lets you connect virtually any app that has made its API available even if Make doesn’t officially support it. The possibilities are limitless.

最重要的是，通过 Make 的 HTTP 模块，您可以连接几乎任何已开放 API 的应用程序，即使 Make 没有正式支持它。可能性是无限的。

Add new capabilities to your automation arsenal

为您的自动化工具库添加新功能

Make takes the cake when it comes to features and tools. Make provides various capabilities that Zapier lacks:

在功能和工具方面，Make 更胜一筹。Make 提供了 Zapier 所缺乏的各种功能：

• Multi-step workflows and instant webhook execution in all Make plans.
• 所有 Make 方案均提供多步骤工作流和即时 Webhook 执行。
• The ability to choose the range of data that your scenarios should process, like all data since a certain date or all data received from now on.
• 选择您的场景应处理的数据范围的能力，例如自某个日期以来的所有数据或从现在开始接收的所有数据。
• Aggregators to merge data as you need.
• 聚合器可根据需要合并数据。
• Scenario inputs to trigger automations.
• 触发自动化的场景输入。
• On-demand scheduling to trigger scenarios via authorized API calls.
• 通过授权的 API 调用按需调度以触发场景。
• Dynamic connections for adding placeholder account connections users can flexibly replace with their own before running the scenario.
• 动态连接，用于添加占位符帐户连接，用户可以在运行场景之前灵活地用自己的帐户替换这些连接。
• The option to disable the logging of data transmitted through the scenario (useful for when you work with sensitive data!).
• 禁用记录通过场景传输的数据的选项（在处理敏感数据时非常有用！）。
• Array manipulation, JSON/XML parsing and serialization, cycles, and phases.
• 数组操作、JSON/XML 解析和序列化、循环和阶段。

Uniqueness aside, there are various features in Zapier that Make has mastered:

除了唯一性之外，Zapier 的许多功能已被 Make 掌握：

• Most Make scenarios can handle an unlimited number of modules. In contrast, Zapier always has a fixed limit of 100 steps per Zap. While occasionally there may be a module limit reached in Make, it’s highly dependent on the specific modules, and so we never try and limit you across the board.
• 大多数 Make 场景可以处理无限数量的模块。 相比之下，Zapier 始终对每个 Zap 限制为 100 个步骤。 虽然偶尔可能会达到 Make 中的模块限制，但这在很大程度上取决于特定模块，因此我们从不试图全面限制您。
• Unlimited scenario routes. Zapier allows for up to 10 branches per Path and up to three nested Path steps in each Zap. Meanwhile, Make scenarios can accommodate unlimited routes that splinter off as many times as you need.
• 无限情景路线。Zapier 允许每个路径最多 10 个分支，每个 Zap 中最多 3 个嵌套路径步骤。与此同时，Make 情景可以容纳无限条路线，可以根据需要多次拆分。
• A versatile AI Assistant capable of not just scenario building, but also mapping, support, error management, and much more. Plus, Make offers a suite of AI tools designed to serve a wide range of use cases.
• 一款多功能 AI 助手，不仅能够构建场景，还能进行绘图、支持、错误管理等。此外，Make 提供了一套 AI 工具，旨在满足广泛的用例。
• Working with files, including image resizing and format conversion, encryption, and archiving. Zapier does provide some file manipulation capabilities, but they aren’t as advanced as Make’s.
• 处理文件，包括图像大小调整和格式转换、加密和存档。Zapier 确实提供了一些文件处理功能，但它们不如 Make 的高级。

While Zapier is a functional tool for simple integrations, Make’s range of technical features makes its automation capabilities unparalleled and a significant upgrade.

虽然 Zapier 是一个适用于简单集成的实用工具，但 Make 的一系列技术特性使其自动化能力无与伦比，并且是一个显著的升级。

Automate more for less cost

以更低的成本实现更多自动化

We’ve seen many Makers switch from Zapier after finding Make a much more cost-effective automation solution. So, let’s crunch some numbers.

许多创客在发现 Make 是更具成本效益的自动化解决方案后，转而放弃了 Zapier。那么，让我们来计算一下。

Zapier’s paid plans start from $19.99/month for 750 tasks on annual billing. If you’re on this plan, you’ll pay approximately $0.026653 per task.

Zapier 的付费计划起价为每月 19.99 美元，按年计费包含 750 个任务。 如果您选择此计划，您将为每个任务支付大约 0.026653 美元。

In contrast, Make’s most affordable paid plan is $9/month for 10,000 operations, also on annual billing. This works out to about $0.0009 per operation.

相比之下，Make 最经济实惠的付费计划是每月 9 美元，包含 10,000 次操作，同样按年计费。 这相当于每次操作约 0.0009 美元。

Zapier tasks and Make operations broadly refer to the same thing — successful app actions. This means you could enjoy almost 30x in cost savings per app action in Make.

Zapier 的任务和 Make 的操作大体上指的是同一件事——成功的应用程序操作。这意味着在 Make 中，您每次应用程序操作可以节省近 30 倍的成本。

Of course, the full cost of your automations depends on the number of app actions they take and how often they check for new data.

当然，自动化流程的总成本取决于它们执行的应用程序操作的数量以及检查新数据的频率。

In Make, trigger actions count toward your operations limit even if there’s no data for the rest of your scenario to process. Zapier doesn’t count trigger steps toward the task limit, so an automation can cost more to implement in Make than Zapier if it’s frequently being triggered to check for new data.

在 Make 中，即使您的方案的其余部分没有数据要处理，触发操作也会计入您的操作限制。Zapier 不将触发步骤计入任务限制，因此如果经常触发自动化以检查新数据，则在 Make 中实施自动化的成本可能比 Zapier 更高。

But not all automations need to process new data so often, or 24/7 for that matter. By being strategic with your scenario runs, like increasing the time interval between each run or turning your scenarios off overnight, you could reap substantial cost savings in Make.

但并非所有自动化都需要如此频繁地处理新数据，甚至不需要 24/7 全天候运行。通过对场景运行进行战略性规划，例如增加每次运行之间的时间间隔或在夜间关闭场景，您可以在 Make 中获得可观的成本节省。

This discussion on Zapier vs Make pricing can sound abstract. So, our suggestion is to sign up for a free Make account and replicate a few Zaps as Make scenarios.

关于 Zapier 与 Make 定价的讨论可能听起来很抽象。因此，我们的建议是注册一个免费的 Make 帐户，并将一些 Zap 复制为 Make 场景。

Run these scenarios to see how many operations they use and calculate your costs from there. You’ll also be able to track your total operations usage from your account dashboard.

运行这些场景以查看它们使用了多少操作，并从那里计算您的成本。您还可以从您的帐户仪表板跟踪您的总操作使用量。

How to transition from Zapier to Make

如何从 Zapier 过渡到 Make

If you’ve decided that switching from Zapier to Make is the logical way forward, here’s how to go about it.

如果你已经决定从 Zapier 切换到 Make 是合乎逻辑的选择，以下是具体操作方法。

Familiarize yourself with Make’s terminology

熟悉 Make 的术语

From “Zaps” to “scenarios,” Make and Zapier use different terminology for certain features. Brush up your knowledge of Make’s terms to get the hang of the platform quicker.

从”Zaps”到”scenarios”，Make 和 Zapier 对某些功能使用不同的术语。 熟悉 Make 的术语，以便更快地掌握该平台。

In fact, users who took the time to figure things out have told us they find Make easier to use than Zapier!

事实上，花时间了解清楚的用户告诉我们，他们发现 Make 比 Zapier 更容易使用！

Feel free to refer to our glossary for detailed explanations of each Make term.

请随时参考我们的术语表，以获取每个 Make 术语的详细说明。

Migrate your Zaps

迁移您的 Zaps

Now, you’ll recreate your Zaps in Make.

现在，您将在 Make 中重新创建您的 Zaps。

Start new scenarios for each of your Zaps, and then add and connect the modules, routers, filters, and so on that correspond to their Zapier counterparts.

为您的每个 Zap 启动新场景，然后添加并连接与其 Zapier 对等项对应的模块、路由器、过滤器等。

For example, if you have this Zap for forwarding emails in Gmail with certain keywords to another email address:

例如，如果您有这样一个 Zap，用于将 Gmail 中包含特定关键字的电子邮件转发到另一个电子邮件地址：

Its recreated Make counterpart may look like this.

其重新创建的 Make 对应项可能如下所示。

Test your scenarios to ensure they work, and then schedule them to run at your preferred intervals.

测试您的场景以确保它们正常工作，然后安排它们以您喜欢的间隔运行。

Learn more about creating a scenario here. Our Help Center and Make Community also provide a wealth of resources for familiarizing yourself with Make’s features.

在此处了解更多关于创建方案的信息。 我们的帮助中心和 Make 社区也提供了丰富的资源，帮助您熟悉 Make 的功能。

We recommend that you migrate all your Zaps before you cancel your Zapier subscription, just in case you still need to access some paid functionality.

我们建议您在取消 Zapier 订阅之前迁移所有 Zaps，以防您仍然需要访问某些付费功能。

Make your move from Zapier

从 Zapier 开始行动

Zapier aims to make automation accessible for beginners. And respectfully, it does this well, helping people with limited technical background automate simple tasks in a structured, controlled environment.

Zapier 旨在让初学者也能轻松使用自动化。 并且，它在这方面做得很好，可以帮助技术背景有限的人在结构化的受控环境中自动执行简单的任务。

This may be you, at first. But over time, you may start to hit a ceiling as to the workflows you can automate in Zapier while racking up a high automation bill.

最初您可能也是这样。 但是随着时间的推移，您可能会开始触及 Zapier 中可以自动化的工作流程的上限，同时还会产生高昂的自动化费用。

That’s when you’ll need an alternative solution that scales to your needs, striking the right balance between powerful capabilities, ease of use, and cost to make your automation goals a reality.

这时，您就需要一个能够满足您需求的替代解决方案，在强大的功能、易用性和成本之间取得适当的平衡，从而实现您的自动化目标。

Make is that solution for over 500,000 other Makers, and it can be for you, too. To get a firsthand impression of what Make can do for you and your business, sign up for a free Make account and try building a scenario in our visual editor.

Make 是超过 50 万其他创客的解决方案，它也可以成为您的解决方案。要获得 Make 能为您和您的企业带来什么的第一手印象，请注册一个免费的 Make 帐户，并在我们的可视化编辑器中尝试构建一个场景。

Make it as simple or as complex as you’d like. Unleash your creativity and start building today.

随心所欲地让它变得简单或复杂。释放您的创造力，立即开始构建。

阅读原文